Business began by our founder Mr. CHEN LING CHOY, who is a member of one of the largest fishery family in Seremban.
Officially registered with Government Business Registration with the founder name of “CHEN LING CHOY”. Our vision is to become one of the largest seafood supplier in Malaysia, with our ambition and passion as well as in line with the market needs on fresh and frozen seafood. In order to achieve our goals, we are working out with our first concept as “CLC – Concise, Lean Production, and Convenient”. Providing customers “Fast, Clean and Safe food” is our mission.
Making our first step of expanding to frozen food to our main business line, in return, revenue is successfully growing as well as our customers’ profile.
After 5 years of “foundation build” in our business. We are starting our big step of expanding by acquiring our first 1-ton lorry. In the meantime, we are still growing rapidly.
Two years later from the acquisition of our very first lorry, we acquired another 3-ton lorry for our business needs as the number of customers increased.
Early this year, we successfully acquired our new factory as the biggest step in expanding our business. Moving to a new stage for our company.
Registered as Chen Ling Choy Fishery Sdn Bhd. Beginning to engage with corporate customers where and grow our overall customers’ portfolio.
Having a great success with our first relationship with corporate customers, we gained more corporate customers during this year. Due to this increase of demand, we acquired our new cold-room lorry and mobile vehicle to cope with our business needs. Concurrently, we are still undergoing our factory expansion.
Given the successful year in 2018 with a series of expansion plan for the company, we are moving to our export and import businesses within Asia country in 2019. And this will be our main focus of this year. We greatly appreciate for all the stakeholders who supported us in the past, and look forward to continuing our relationship well into the future.
Having a good year start with the increasing sales during CNY. Another company registered Chen Ling Choy Fishery Sdn Bhd to focus local market. Unfortunately, no one can escape the impact of the Covid-19 virus outbreak. After noticed the difficulty of the public, our founder has decided to give away more than 10 tons of the fishes to help the people who are seriously impacted by this circumstance. Moreover, our founder had awarded few credits during these times which included the Golden Bull Awards 2020; SME 100 Awards 2020; The Brand Laureate World’s e-Branding Awards 2020; Lang International Corporate Titan Awards (LICTA). These awards really gave the encouragement to the company where the contribution and afford in the past is finally being recognized. We will continue to serve our stakeholders with the value we are trusted and look toward recovery from the Covid-19 pandemic.
We survived!! Thank you for all the stakeholders who supported us during the Covid-19 pandemic! We had restructured and enhanced both our infrastructure and man-power. As a result, We, Chen Ling Choy Fishery Sdn Bhd, were successfully received the Halal certification for our supplied products during April 2022. With this Halal certification, we committed to continuing serving the best to our customers. Furthermore, we are now expanded our ability to serve the Muslim community as well as opened the potential to serve the market in the Middle East in the coming year. We have awarded the “Outstanding Agriculture Products Import & Export Award” in “The 6th Malaysia Agro Excellence Award 2022” too.
And now, with continuous growth for the past 20 years, we have prepared a series of expansion plan for the company, and it will be the coming trends and challenges for our company. Thank you for all the stakeholders who supported us during the last 20 years.